Effective Use of Academic and Social Media Networks for Endorsing Publication

  • April 26, 2022
  • 13:00 - 14:30 (UTC+7)

Session Agenda

You have successfully published your research. Great! But does that mean it was communicated well and impacted the global research community? Researchers need to ensure that their research study has gained maximum visibility for both, a significant impact on the academic community and increased citation count. “Digital networking” is a powerful means through which the academic community can boost the reach of their study. Enago will conduct an interactive webinar for researchers from the Institut Pertanian Bogor to provide them with a detailed overview of the recommended strategies for effective research promotion on academic and social media platforms. It will also help them optimize the visibility of the published articles.

Through this webinar, researchers will have a better understanding of the following:

  • Understanding the significance of research promotion
  • Overview of traditional and trending ways of research promotion
  • Choosing the right channel for promotion
  • Importance of an effective social media strategy
  • Popular academic and social media networks
  • Other digital strategies for promotion
  • Measuring the impact of the applied promotional strategy

Who should attend this session?

About the Speaker

Richard de Grijs, Professor, Department of Physics and Astronomy, Macquarie University

Richard de Grijs is an acclaimed academic and journal editor with more than 25 years of experience in the physical sciences. In March 2018, he joined Macquarie University (Sydney, Australia) as Associate Dean (Global Engagement). Richard served as a scientific editor at The Astrophysical Journal (2006-2012) and as deputy editor of The Astrophysical Journal Letters (2012-2018). He received numerous awards, including the 2012 Selby Award for from the Australian Academy of Science and a 2017 Erskine award from the University of Canterbury (New Zealand). Richard was the founding director of the East Asian Office of Astronomy for Development (2012-2017), an institution under the auspices of the International Astronomical Union. His current senior appointments include roles as senior adviser to the Australian government on the “Australia Awards in Indonesia”, as a member of the Advisory Board of the Australia-China Consortium for Astrophysical Research, and as President of Division C (Education, Outreach and Heritage) of the International Astronomical Union.

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